I agree with Elmo.
My 2 cents is that for the sake of a FESTIVAL - which is basically designed to raise interest in the sport - you need to keep as many of the activities as possible as close to the shore as you can possibly get them.
This may be to the detriment of the participants, in that they wont necessarily post their fastest times etc. but you have the rest of the year to have "serious" competitions.
The idea for this day, or weekend, is to RAISE the profile.
Also
(without actually having asked the editor yet


)
I'm sure I could convince the local paper(s) to get involved with promoting the thing - especially if it was teamed up with the standard crab fest.