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Mark _australia said..
I don't think so, as the pro team dictates what really happens with shapes. Well, after marketing people get their claws in also lol
I think the shaper turned head designer has little say in shapes, as it is refined by feedback.
Yes Starboard started (or made popular due to volume of sales) the wide board trend. But I don't see You has dictated the general path we are taking any more than Werner Gnigler, Keith Teboul, etc.
I do agree about following the trends though, the NEED to make quads then the NEED to make 3 batten wave sails to keep up with the other brands' inventions makes a mockery of innovation.
Was Tiesda You a shaper turned head designer? IMO Svein was pretty impressed by his CV which included an Honours Degree in Fluid Dynamics and IMO identified him as someone that could maybe help Svein revolutionise a sport that had lost favour. Don't get me wrong, I've got a garage full of their boards and I'm grateful for the wide thing that they came up with in the late 90's because it helped me to no end to get back into the sport after
a 20 year absence. You can't criticise Svein for having a brilliant business brain but I wonder now whether it's gone beyond being good for the sport?