i purchased one of these in November for $200, from the Rip Curl outlet store at the BrisVegas airport DFO.
Was down to $250 on the tag, but they had a store special running that was $50 off on purchases $250+.
Now, before everyone bolts out to grab one at that price, they only had white. A lovely, manly shade of white. But i'll wear that watch in white for $200.
The GPS feature is kinda cool, kinda inaccurate, and kinda boring after you've used it a few times.
That said, it had the best tide library of all the watches that i looked at, something like 1500 locations, whereas most other only had about 500.
That was why i bought the watch, for the tides. At least, that's what i tell anyone that'll listen.