Gee I like Kelly Slater. Seemed a reasonable sort of bloke for someone with 11 world titles, cared for the enviroment most people say nice things about him. As such I was interested to see that he was firing up his own brand of clothing usuing enviro friendly manufacturing/produtcs etc. So today he released said brand and I for one am completely appalled at the pricing....I mean come on $125 US for a pair of shorts...$78 bucks for a shirt....understand its his company and he can charge whet he wants but when companies like Patagonia are realeasing there patent wetsuit rubber to everyone beacuse its more enviromentaly friendly the whole look anfeel of his brand and the clothes looks way out of whack for me....it clearly looks like he is doing it for the dollar not to get better products on the market

Sounds like Just another surf brand.

Different marketing strategy but same **** product sold at the same inflated prices...

Just noticed on eBay that you can pick up your quicksilver stuff at big w and wooolworths

Kelly has had stuff out for at least a year under the name "Kummunity Project". I bought a good new tail pad off e-bay for $30 & the double & triple board bags looked good for how much they were $180/$220.

I reckon the retail price will settle down, a sale will come along & you'll get those shorts for $35/$40 like all the other big name surf brands. If you release something at a high price, it can then settle down to a high price.

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MickPC said..
Kelly has had stuff out for at least a year under the name "Kummunity Project". I bought a good new tail pad off e-bay for $30 & the double & triple board bags looked good for how much they were $180/$220.

I reckon the retail price will settle down, a sale will come along & you'll get those shorts for $35/$40 like all the other big name surf brands. If you release something at a high price, it can then settle down to a high price.

Neh he left them ages ago bro....I think they used be owned by quicky and then got sold off

Ah ok....LOL Kummunity Project, oOps

Yep Tux.
Definitely out now...


stabmag.com/style/outerknown-officially-launches/

Seriously all credibility gone...

How can you say I am not doing it for profit etc I want to Save the environment..

And Then an alpaca beanie for $100...

He is taking the piss...

The Instagram page has some great comments..

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SP said..
Seriously all credibility gone...

How can you say I am not doing it for profit etc I want to Save the environment..

And Then an alpaca beanie for $100...

He is taking the piss...

The Instagram page has some great comments..

Just hold on a minute there. It's a baby Alpaca beanie and 100% organic raised too.

Looks like the Marketing department took over geez I hope surfstitch & the like steer clear

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smh said...

SP said..
Seriously all credibility gone...

How can you say I am not doing it for profit etc I want to Save the environment..

And Then an alpaca beanie for $100...

He is taking the piss...

The Instagram page has some great comments..

Just hold on a minute there. It's a baby Alpaca beanie and 100% organic raised too.

I'd want it hand raised and suckled on the champs nipple for that

Yes, I much prefer my Chinese sweat shop made target boardies for 10 bucks

To quote the article
And, perfectly affordable: Remember, OuterKnown is a step above a surf brand, so don’t expect surf prices. But given the quality of the product, it’s very reasonable.

I tend to agree. Whilst out reach of some of the surf market it's clear that is not who they are aiming at. I think it will do ok

Hurley n Oakely sell boardied for $200 let's not forget.

Yeah but would you pay that for boardies champion answer for this little black duck is: fark off

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Ted the Kiwi said..
To quote the article
And, perfectly affordable: Remember, OuterKnown is a step above a surf brand, so don’t expect surf prices. But given the quality of the product, it’s very reasonable.

I tend to agree. Whilst out reach of some of the surf market it's clear that is not who they are aiming at. I think it will do ok

Hurley n Oakely sell boardied for $200 let's not forget.

yeah but you could argue that so is Patagonia who are not charging as much and with there worn wear program you can pretty much have clothes for life....plus I know at the Torquay shop if you bring old hoodies and stuff in over winter they will donate to homeless youth and give you a % off your purchase...

I just reckon buy the pricing he has alienated a fair percentage of surfers and potentially lost a lot of his market...because lets face it 90% of the world are going to just go Kelly who ? hes then just competing against all the other brands and because they don't know who he is that extra leverage he could of used by being well known is worth **** all

what happened to his chia pods he was flogging.

i say good on him.

look its not like surfers are rolling around in casholla like tennis golf and motor sport peeps.

after his comp life is gone he will make cash from books and guests appearances thats it.

unless he has some sort of business to keep him in the lifestyle he's use to.

you don't have to support him, don't buy it. i won't be.

but he has to do something.

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Cobra said..
i say good on him.

look its not like surfers are rolling around in casholla like tennis golf and motor sport peeps.

after his comp life is gone he will make cash from books and guests appearances thats it.

unless he has some sort of business to keep him in the lifestyle he's use to.

you don't have to support him, don't buy it. i won't be.

but he has to do something.

Mate Kelly has had the money to retire and live the life he would want for many years.

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Cobra said..
i say good on him.

look its not like surfers are rolling around in casholla like tennis golf and motor sport peeps.

after his comp life is gone he will make cash from books and guests appearances thats it.

unless he has some sort of business to keep him in the lifestyle he's use to.

you don't have to support him, don't buy it. i won't be.

but he has to do something.

Bullshizzle I can see you snapping up a pair of trendy Alpaca undies

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Macaha said..

Cobra said..
i say good on him.

look its not like surfers are rolling around in casholla like tennis golf and motor sport peeps.

after his comp life is gone he will make cash from books and guests appearances thats it.

unless he has some sort of business to keep him in the lifestyle he's use to.

you don't have to support him, don't buy it. i won't be.

but he has to do something.

Mate Kelly has had the money to retire and live the life he would want for many years.

Hahahahahahaha i just seen he made 75mil in one year.

ok he's up there with the tennis and golf boys

i still say good on him and i still won't be buying them

That 75 mil story is false Cobra. And I think the second post is 2.

But he is worth a chunk...
Owned 5% of quicksilver at one stage.
A few % of Go pro. He sold a few million$ worth when it floated on the stock exchange.

Supposedly he is around $10 mil a year for the last few.

Not bad coin at all. But not golfer money..


The thing that annoyed me was the new label was supposed to be for all the good reasons and not about making $. And by the prices it seems he is keen to make a $ or 2.

Good on him but he won't be getting my hard earned.

thanks SP just looked at a few sites,,,, all have different info on earnings .

like who would know how much he makes.

That's it, who knows what he owns.

But I'd say he'd be pretty comfortable..

I don't care how much he earns just don't start designing jewellery like some superstars do wtf

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NewScotty said..
I don't care how much he earns just don't start designing jewellery like some superstars do wtf

When are you realesing your new scarf range?

i think good on him. i wont be buying it,but yes all that good work place stuff does cost a fortune. I would like to know where it is being made out of curiosity.

not a bad little read on it over on swellnet. some funny comments once again.

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chrispy said..
i think good on him. i wont be buying it,but yes all that good work place stuff does cost a fortune. I would like to know where it is being made out of curiosity.

not a bad little read on it over on swellnet. some funny comments once again.

Its being rolled on the freshest Turkish Virgins legs after being rescued from the stomach of albino seals and washed in melted glacier water blessed by a the Dali lama

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Tux said..

chrispy said..
i think good on him. i wont be buying it,but yes all that good work place stuff does cost a fortune. I would like to know where it is being made out of curiosity.

not a bad little read on it over on swellnet. some funny comments once again.

Its being rolled on the freshest Turkish Virgins legs after being rescued from the stomach of albino seals and washed in melted glacier water blessed by a the Dali lama

He was offered the finest 101% organic non-cow poo fertilised Mangoes but declined us ...... so he can stick 'em

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thePup said..

Tux said..

chrispy said..
i think good on him. i wont be buying it,but yes all that good work place stuff does cost a fortune. I would like to know where it is being made out of curiosity.

not a bad little read on it over on swellnet. some funny comments once again.

Its being rolled on the freshest Turkish Virgins legs after being rescued from the stomach of albino seals and washed in melted glacier water blessed by a the Dali lama

He was offered the finest 101% organic non-cow poo fertilised Mangoes but declined us ...... so he can stick 'em

no wonder, I wouldn't call a mango that been up your a55 organic either

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Tux said..

NewScotty said..
I don't care how much he earns just don't start designing jewellery like some superstars do wtf

When are you realesing your new scarf range?

Give him a break Tux.........i hear the underwear and fragrance campaign launch was hell!

I'll wait until it's on the rack at Sideways. Ok I will be 6 months behind the times but it will be cheap.

I've funded a number of clothing brands over the years, from big brands to emerging ones. Some have failed a couple have thrived. The most successful one has nearly 400k followers on Instagram & virtually all sales are online.

You would be surprised who will pay what for clothes.

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laceys lane said..

thePup said..

Tux said..

chrispy said..
i think good on him. i wont be buying it,but yes all that good work place stuff does cost a fortune. I would like to know where it is being made out of curiosity.

not a bad little read on it over on swellnet. some funny comments once again.

Its being rolled on the freshest Turkish Virgins legs after being rescued from the stomach of albino seals and washed in melted glacier water blessed by a the Dali lama

He was offered the finest 101% organic non-cow poo fertilised Mangoes but declined us ...... so he can stick 'em

no wonder, I wouldn't call a mango that been up your a55 organic either

hahaha ... hmmmm well Lacey boy you do know W-Park is one of my first "assignments" upon my arrival on the Goldie Porn strip