...and apparently it is football.

As a part of the nations minority, I can proudly say I have absolutely no interest in AFL whatsoever. However what sh!ts me in that even during the off-season footy dominates our media and is still shovelled down our throats.

To my not so unexpected surprise I opened the West Australian newspaper to page 3 to find the article below. With some of the world's best kiters participating in what is now one of the world's premier race events the media still takes the opportunity to reach out to the football fanatics and spend almost an entire article on one of its favourites.

Good on him for going in the event, but quite frankly I don't give a f#ck about his Dockers coloured kite; his previously fractured leg; where he grew up; or the fact that he was going to be at football training this morning. Additionally so, the two dominant photos were of him.

What a completely wasted opportunity to promote this event and to provide a true representation on the event and its ability to attract world class competitors and their performances.

Rant over.


Apologies for pic being rotated, photo was taken normally though uploaded this way.