When SUP first appeared on our collective radar, it was timed perfectly to appeal to the older crew, who started surfing in the 60's and 70's, who were aging into physical limitations.
SUP got them back on the water in a way that just wasn't possible on surfboards.
The first flood of new SUPster.
We were all frothing for information, so we sites like the Breeze and Standup Zone, became our meeting place to discuss equipment and technique.
Like the shortboard revolution from the later 60's into the 70's... SUP was discovering it's own path to performance.
Most of us were chasing shorter and shorter boards.
We were all researching everyday.
Information was king and stoke was everywhere.
Buying many boards a year, was common.
What seems like a slowdown is probably more like this:
1 - SUP performance has found it's happy spot, so many have acquired a quiver that will suit them for a long time
2- Most have achieved a sufficient amount of experience, that the thirst for learning has settled down, so less time on forums.
3 - Since the initial flood of new SUPster, new adopters are still coming to SUP, but their numbers can't rival the initial rush.
Boards have progressed to the point where performance is outstanding, as evidenced by the APP World Tour,
so there will be a steady trickle of young guns finding SUP.
Racing success simply got out of reach for most paddlers.... the best are an elite group of super athletes.
Gone are the weekend racers.
Our Cape Cod SUP crew is steadily growing. so all good here!
I love SUP, I don't care if other folks SUP. I'm in for the long game.

I love this community and am grateful for the friendship I find here!