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AndyR said..
Starting his own brand is a big big move considering the level of equipment and RnD naish have set up for all the sports he does.
Starboard couldn't supply him with the goods he needs for all the sports he does, could they? Could fanatic?. Can't think of a brand that could.
Surf
big wave surf
sup surf
sup race
windsurf
kite surf
foil everything
These are all major aspects of his whole waterman package
what other brand has all that?
A Kai Lenny brand is a long long road to get all that to the standard and range that naish already has.
Would need some big big dollars from a big big money man to set up all the water sports range that he uses.
Starboard could easily do that as Svein is (I believe so) part owners of Airush, Severne and of course starboard windsurf.
I agree a new brand would be a gamble.
Good luck to him. As Scotty said. He's a down to earth legend and I feel very privileged to not only have been able to share some waves supping with him but also kiting.