Bought this pump on ebay but would not have bought it if I had a chance to hold it in my hands and examine it first. Not worth $100 ($79 plus $20 shipping). It is listed on every website as 10" diameter pump - can't believe so many places reviewed it and nobody corrected this error. 10" is over 25 cm - the pump diameter is the same as any other kitsurfing pump (about 11 cm). It is just a bit taller, great, but why does it cost so much more? 15 cm longer aluminium rod and plastic pipe? That is probably $3 more in materials.
A stiffer hose might be a good idea compared to many flimsy hoses that kink and crack but the hose has a threaded end on the pump side. Need to rotate the hose 3-4 times to connect it to the body of pump - rather useless idea (given the hose is quite stiff), standard twist connector would be much better.
I cut off the end of the supplied leash (piece of rope with pathetic plastic clip) and tied to it the end of my old ozone pump elastic leash (now can stretch the leash slightly and put it over the pump handle to hold it together with the body of pump, not just a dangling piece of string that gets in the way). Supplied twist lock nozzle is slightly different than standard twist nozzles - it popped off a couple of times when I was pumping my kite as it was a bit loose compared to the standard twist connector.
Nozzles supplied loose in a fabric bag - used a piece of string to tie all the ones I needed for my kites to the end of hose (good that the nozzles at least have an eye to be tied to a string).
On the plus side:
It is taller so more comfortable to pump
There is a bit of extra volume, so you would pump your kites a bit faster (30% or so)
There is a small removable plug that makes the pump work in the downstroke only (easier to get good pressure towards the end of pumping)
Hopefully the pressure gauge built into handle is a reasonable quality and will last for a while (time will tell)
Overall, great idea to make a better than average pump but it needs improvement. It would not be hard to come up with a better pump for less money or much better pump for the same money (hope other suppliers should be on board soon).
I guess part of it is the suppliers are not really interested in selling a quality product that would last - stuff needs to break so we can be charged again for 'spare parts' or be forced to buy another one.