Whitsunday Rent A Yacht launches industry first auction site

2:28 AM Mon 15 Nov 2010 GMT

'Enjoy the comfort of a Beneteau 43.4 yacht' Image contributed Click Here to view large photo

The Whitsundays' longest operating bareboat charter company, Whitsunday Rent A Yacht (WRAY), has launched an online auction site directly targeting holiday makers in a marketing move unique to the bareboat industry. Modelled on the successful formula of eBay, the auction site gives prospective holiday makers the chance to bid on a Whitsundays holiday aboard selected vessels on offer. WRAY general manager, Alexandra Hawson, said the auction site would offer good-value opportunities to encourage Australians to holiday at home and explore a world-class environment in their own country while supporting the domestic tourism industry. 'In these challenging tourism times, clever interactive ...

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by Toni Lucke

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Whitsunday Rent A Yacht launches industry first auction site

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