ASP takes over the Billabong XXL Big Wave awards
“ASP International is pleased to announce the acquisition of the Billabong XXL ® Big Wave Awards.
Following this 2014 event, the XXL Big Wave Awards will enter into a fresh ownership with ASP which will see the popular action sports property expand its reach and co-sponsorship opportunities well into the future while Billabong maintains a key naming rights position.”
What does this mean for you? Live coverage. With the ASP’s already world class live coverage of its world tour events, covering a presentation event from Anaheim is going to be a piece of cake. It also cements the competitions place in the surfing world for several years to come, after 15 years being run by Billabong.
If you’ve never heard of the awards (and if not, where have you been!) they’re an annual award ceremony for the following surfing feats: Paddle Award, Biggest Wave Award, Men’s and Women’s Performance Award, Wipeout Award, Biggest Tube Award and the top-line Ride of the Year. Judged by experiences judges and submitted from surfers all over the world with a simple video of the deed, it’s a fantastic competition for the viewer, because you get to see it all!
"This is a night to celebrate big wave surfing and we’re very pleased on the partnership between Billabong XXL and the BWWT Awards and the acquisition of the XXL Property,” Paul Speaker, ASP CEO, said. “This is a platform to honor the brave men and women who dedicate their lives to the art of big wave surfing and we are honored to continue this tradition in future years.”
Stay tuned to see what the ASP make of Billabongs baby, the XXL Big Wave Awards this year, 2014.